Generative AI Being Used by Advertisers Across Firms, With Risks of Copyright and Security Involved

Generative AI softwares like ChatGPT and DALL-E are being used by some of the world’s biggest advertisers, from food giant Nestle to consumer goods multinational Unilever to cut costs and increase productivity. But many companies remain wary of security and copyright risks as well as the dangers of unintended biases.